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CREATE A MARKET. OTHERS CATCH UP.
NOW WHAT?

Mitsubishi

Challenge 

Mitsubishi pioneered Variable Refrigerant Flow heating and cooling in the US, but as big-name competitors caught up to its technology, the brand needed a new stake in the ground.
 

Solution

We turned Mitsubishi's commitment to better service into something that would get noticed by focusing on the large scale of its service network.

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FB Canvas Ad

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The campaign also targeted key category verticals like healthcare and education.

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Things We Did

Integrated Multi-channel Campaigns | B2B and B2C Websites | Campaign Landers | Trade Print | Display Ads | CRM Automated Marketing Program | Email | Paid & Organic Social | Sales Support Collateral | Trade Show Materials & Marketing

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